Julie Watt

Steelcase

360 Magazine

PROJECT INFO

As the leading commercial furniture company, Steelcase creates beautiful spaces that are also extremely functional. Before this role, I never knew how much fun office furniture could be. Now, I’m hooked.


THE GOAL: Get customers excited and keep sales teams updated on all product launches and new case studies


THE RESULT: Informative, conversational articles, emails, and social posts about new products, research, and design trends


CREDITS: Copywriter, creative content strategist